Micro Kickboard is the proud recipient of the Eco-Excellence award for the Mini Deluxe Eco!
The Eco-Excellence Awards™, hosted by BWell magazine and now in their 11th edition, are the only ones of their kind to recognize excellence in social and environmental sustainability for products, services, companies and websites. The Mini Eco was awarded the Eco-Excellence award in the Nursery/Toy category, announced August 2021.
The Mini Deluxe Eco, designed for ages 2-5, was created with sustainability in mind - as Micro Kickboard’s parent company, Micro-Mobility, strives for greener practices. The new Eco-Collection, launched in 2020, is created from recycled ocean plastic from the maritime industry. Every year, tons of plastic like discarded and obsolete fishing gear, ropes, and trawls are dropped into the ocean rather than being disposed of properly.
In an effort to not only prevent this pollution, but to reduce the entry of new plastic into the market, Micro is recycling the discarded ocean plastic to create the scooter deck and brake of its Eco-Collection.
Alongside the launch of the Eco-Collection, Micro joined 1% for the Planet, pledging 1% of all Eco sales to help preserve our planet.
"We recognize that the challenges facing our world are too great for any one person or organization to solve alone. To make meaningful positive change, we all need to work together. Companies like us have an even greater obligation to help. Our partnership with 1% for the Planet is another step in the right direction." Wim Ouboter, founder of Micro
The Eco-collection also features a Maxi Deluxe Eco, the larger counterpart of the Mini, designed for ages 5-12.